Auidence Research

To help with our planning we decided to ask our target audience a series of questions

From looking at the graph I can see that the 80% of our audience are between the ages of 16-20, With the other 20% of them being 10-15 or 21 and over. This tells us as a group that our majority audience are between the ages of 16 and 20.

This graph will allow us to identify which Gender is our target audience. As you can see, 50% of the people who answered our questionnaire were female, meaning they will be our target audience. However, 40% of the people who answered our questionnaire were Male. This means that our music video will mainly focus on our female audience. However we still need to consider our male audience as it is still a high percentage.